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Personal data and cookies policy

Personal Data and Cookies Policy

At jumpify.com, we understand the importance of privacy and maintaining full control over the information of our visitors, customers, providers, and other stakeholders. Please review our privacy policy to understand how your data will be used before you decide to provide it to us.

This policy describes how we collect and process your personal information when you visit our website and use the services offered on it.

The party responsible for your personal data is AliasSmith AB (org nr. 556667-2654), with its registered address at Upplandsgatan 49, 7tr. SE11328, Stockholm, Sweden. All personal data processing takes place in accordance with the EU General Data Protection Regulation (GDPR).

 

1. Cookies

 

Cookies are files with a small amount of data, which may include an anonymous unique identifier. Cookies are sent to your browser from a website and stored on your computer's hard drive.

We use cookies to enhance your experience on our site, remember your preferences, and understand how you interact with our services.

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Types of Cookies We Use and Their Purpose:

  • Strictly Necessary Cookies: These are essential for the website to function correctly. For example, they allow you to navigate the site and use its basic features. They do not require your consent.

  • Performance/Analytics Cookies (e.g., Google Analytics): These collect anonymous information about how visitors use our website (pages visited, time on site, errors). This helps us improve the site's functionality and performance. Processing is based on your consent.

  • Functionality Cookies: These remember choices you make (such as your username, language, or region) and provide enhanced, more personal features. For example, if you leave a comment on our site, you may opt-in to saving your name, email address, and website in cookies for your convenience, so you don't have to fill in your details again when you leave another comment. These comment cookies last for one year. Processing is based on your consent.

  • Embedded Content Cookies: Articles on this site may include embedded content (e.g., videos, images, articles, etc.) from other websites. Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content.

 

Managing Your Cookie Preferences:

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies (especially non-essential ones), you may not be able to use some portions of our site.

To ensure GDPR compliance, we obtain your explicit consent for the use of non-essential cookies via a cookie consent banner that appears when you first visit our site. You can withdraw your consent at any time by modifying your cookie preferences [INSERT LINK TO COOKIE CONSENT MANAGEMENT TOOL] or through your browser settings.

 

2. Personal Data We Collect (and legal basis)

 

We won't inquire about sensitive information, such as religion, gender, or political views. We collect information that is relevant to the nature of our company and the services we offer.

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Data provided directly by the user:

  • User data (Name, email, phone, and address):

    • Purpose: To communicate with you, establish future contact, and provide you with our services.

    • Legal Basis: Contractual necessity (for the provision of requested services) and legitimate interest (for future communications relevant to our services).

  • Country:

    • Purpose: So we can ensure we display the products and services available in your region.

    • Legal Basis: Contractual necessity.

  • Age:

    • Purpose: To verify you are of legal age to access our service and comply with applicable regulations.

    • Legal Basis: Compliance with a legal obligation and contractual necessity.

 

Through contact via message (mail, phone, and email):

  • Purpose: Customer service and query management.

  • Legal Basis: Contractual necessity (to respond to your requests) and legitimate interest (to improve our customer service).

 

Comments:

  • Purpose: When visitors leave comments on the website, we collect the data shown in the comments form, as well as the visitor’s IP address and browser user agent string. This helps with spam detection.

  • Legal Basis: Legitimate interest (for comment moderation and spam prevention).

 

Contact forms:

  • Purpose: When you make an inquiry through our webpage, we use Contact Form 7 and Ninja Forms services to collect your questions and contact information.

  • Legal Basis: Contractual necessity (to respond to your inquiry) and consent (if you opt-in to receive marketing communications). We recommend reviewing their privacy policies.

 

Embedded content from other websites:

  • Purpose: To provide additional functionalities (e.g., videos) from third parties. Articles on this site may include embedded content (e.g., videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website. These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracing your interaction if you have an account and are logged in to that website.

  • Legal Basis: Consent (where applicable, managed through our cookie policy) and legitimate interest (to enhance user experience by integrating relevant content).

 

3. How We Use Your Personal Information

 

We use the personal information we collect to:

  • Communicate with clients, business partners, providers, and individuals via email, text message, messaging apps, social media, and/or telephone calls.

  • Provide our services to clients, business partners, providers, and individuals through email, direct mail, phone or text message, social media, advertising networks, and messaging apps.

  • Administer, improve, and personalize our services, including by recognizing an individual and remembering their information when they return to our services.

  • Provide customer support.

  • Analyze how clients, business partners, providers, and individuals use our services.

  • Conduct research and analytics on our client base to better understand their needs and preferences.

  • Improve and customize our services, as well as develop new functionalities.

 

4. How We Ensure Your Data Is Safe

 

We take several steps to ensure that the data we collect is protected from unauthorized access, alteration, disclosure, or destruction, including the following:

  • Many of our services are encrypted using SSL.

  • We regularly review our data collection, storage, and processing practices, including physical and electronic security measures.

  • We restrict access to your personal data to only those employees, agents, and business partners who need to access it in order to deliver the requested products and services.

  • All our employees, agents, and business partners are subject to strict confidentiality and non-disclosure obligations, the violation of which may result in termination and/or liability.

  • All our employees and agents receive regular appropriate training, including training in information privacy suitable to their respective fields and disciplines.

 

5. Third-Party Sharing Information Policy

 

We share your personal information with the following categories of third parties only when necessary to provide our services, comply with legal obligations, or with your consent:

  • Technology Service Providers: (e.g., Google Analytics, Contact Form 7, Ninja Forms) for web analytics, form management, and site functionality.

  • Communication Service Providers: (e.g., email platforms, SMS services) to facilitate our communications with you.

  • Professional Advisors: (e.g., accountants, lawyers) when necessary to comply with our legal and business obligations.

 

International Data Transfers:

As some of our service providers may be located outside the European Economic Area (EEA), your data may be transferred to countries outside the EEA. Where this occurs, we ensure that the transfer is made under appropriate data protection safeguards, such as Standard Contractual Clauses (SCCs) approved by the European Commission, or relying on an adequacy decision, to ensure a level of data protection equivalent to that of the GDPR.

 

Mergers and Acquisitions:

Should AliasSmith AB be acquired by or consolidate with another company, personal data will be available for this company or group, but will continue to be protected by a personal data policy in accordance with applicable law and the terms of this privacy policy, unless we notify you otherwise and provide you with an opportunity to object.

We may disclose/distribute relevant information in the event of irregularities (such as fraud, data breaches, and the like) to comply with legal obligations or to protect our rights, property, or safety.

 

6. How Long We Keep Your Data

 

We keep your personal data only as long as it is necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

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The criteria used to determine our retention periods include:

  • Customer account data: Retained for as long as your account is active. Upon account inactivation or closure, data will be kept for a period of [48 months] for account reactivation purposes and compliance with legal/contractual obligations.

  • Contact and inquiry data: Retained for the time necessary to resolve your inquiry and for an additional period of [48 months] for follow-up.

  • Cookie data: Retention periods vary depending on the type of cookie, as detailed in the "Cookies" section.

  • Comment data: Retained as long as the comment remains on the website and until its removal is requested.

  • Data for marketing purposes: Retained until you withdraw your consent or object to the processing for these purposes.

 

Once the retention period has expired, your personal data will be securely deleted or anonymized.

 

7. What Rights Do You Have Over Your Data (GDPR)

 

According to the General Data Protection Regulation (GDPR), as our visitor, customer, provider, or other stakeholder, you have the following rights regarding your personal data:

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  • Right of Access: Ask AliasSmith AB to receive an extract of the personal data we have stored about you and the reason for which purpose this personal data is used.

  • Right to Rectification: Ask AliasSmith AB to change or update your personal or corporate information if this has been updated for any reason or is inaccurate.

  • Right to Erasure ("Right to be Forgotten"): Ask AliasSmith AB to remove your personal or corporate information from our database when it is no longer necessary for the purposes for which it was collected, you withdraw your consent, or you object to the processing and there is no other legitimate reason for us to keep it.

  • Right to Restriction of Processing: Ask AliasSmith AB to restrict the processing of your personal data in certain circumstances (e.g., if you contest the accuracy of the data).

  • Right to Data Portability: Ask AliasSmith AB to transfer your personal or corporate information in a structured, commonly used, and machine-readable electronic format to you or another data controller.

  • Right to Object: Object to the processing of your personal data in certain circumstances, including processing for direct marketing purposes.

  • Right to Withdraw Consent: If processing is based on your consent, you have the right to withdraw it at any time, without affecting the lawfulness of processing based on consent before its withdrawal.

  • Right to Lodge a Complaint: You have the right to lodge a complaint with a supervisory authority if you believe that the processing of your personal data infringes data protection law. The supervisory authority for AliasSmith AB in Sweden is the Swedish Data Protection Authority (Integritetsskyddsmyndigheten - IMY).

 

To exercise any of these rights, please send an email to info@aliassmith.com specifying which right you wish to apply.

 

8. Changes to Privacy Notice

 

We reserve the right to change this Privacy Notice from time to time at our sole discretion. We will notify you about material changes in the way we process personal data by sending a notice to the primary email address specified in your account, by placing a prominent notice on our website, or through other appropriate communication channels. It is your responsibility to review this Privacy Notice periodically. All changes shall be effective from the date of publication unless otherwise provided.

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